Managing Customer Excellence
Next Available Dates:
- 04 Jun 2025
- 08 Oct 2025
Chamber Member Price: £150
Non-Member Price: £175
According to the Chartered Institute of Marketing, acquiring a new customer can be four to ten times more expensive than retaining an existing one. Prioritising customer retention and fostering repeat business is crucial for maximising business success. This half-day course will explore how effective customer engagement can help develop and nurture your company’s most valuable asset: its customers.
- Appreciating the synergies and differences between sales and account management
- Better management of customer relationships
- Understanding the differences between customer needs and wants
- Planning a customer engagement schedule
- Determining what constitutes a key account
Our Business Development Team are happy to answer any queries you may have regarding the availability of places. For further information on any of our services and courses contact them by telephone on 024 7623 1122, email at courses@cw-chambertraining.co.uk
10% Early bird discount available for courses booked 3 months in advance.